In this video, I go over the best way to do B2B lead generation if you are a freelancer, consultant or B2B SaaS company in 2022. There are many different tactics and strategies, but these are the best I have discovered. At the core of lead generation efforts is a lead magnet or gated content piece.
Then we can use this gated content to convert traffic into leads, leads into sales calls, demos and free trials, and these actions into signed contracts.
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Useful related videos:
1. How to create a high converting lead magnet (Video in production)
2. The follow up: https://youtu.be/Gm-t6B6SeFk
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