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How do you convince total strangers – investors – to give you money? What KPIs do you need to track to get a comprehensive picture of your company’s growth? What questions to ask to prepare for fundraising?
In our first webinar of the year, the Head of Growth at Calqulate, Cameron Murphy, will be sharing insights about Essential Fundraising KPIs for SaaS Businesses.
Read more about fundraising KPI’s: https://www.calqulate.io/blog/tag/academy
Follow us on Linkedin to be up to date about our upcoming events: https://www.linkedin.com/company/calqulate
00:00 – Introduction
01:53 – What is this webinar about?
02:22 – VC funding vs. Bootstrapping
04:40 – When should I raise funds?
07:34 – Financial Analytics as a guide in fundraising
08:02 – Metrics and KPI’s: What’s the difference?
09:33 – Making an Ask
10:13 – Know how much to raise and when
14:10 – Diving deeper into Seed Round
21:46 – The Journey from Seed to Series A
23:32 – Diving deeper into Series A
35:00 – Key Takeaways
37:00 – Additional Reading
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